Digital Marketing
Digital Marketing [MOT 4] is a project-based course. Students will apply computer skills from Internet Basics [MOT 2] and Office Productivity [MOT 3] levels to organize and host a real-life event -- Job & Resource Fair, and to properly utilize a variety of computer applications. Students will create newsletters, websites, flyers/posters, banners, presentations, email campaigns, forms, and data analytics reports.
The course introduces topics:
Zoom Hosting
Data Management & Analytics
Project Management
Graphic Design
Digital Design
Marketing Campaign
Year-Round: August 19, 2024 - May 21, 2025
Mondays - Wednesdays, 7pm - 9pm
Zoom
New MOT students interested in Digital Marketing must take the 60-minute-long placement test before filling out the registration form.
85% - 100%: will be placed in MOT 4 - Digital Marketing
70% - 84%: will be placed in MOT 3 - Office Productivity
50% - 69%: must take MOT 2- Internet Basics
0% - 49%: must take MOT 1 - Digital Literacy
